The First Edible Mascot

Insight

Mascott's have been a part of sports forever, but they've largely remained unchanged for decades.

Idea

The first ever edible mascott, a pop-tart that get's devoured after the game.

Execution

The Pop-Tart bowl, a game where the winner get's to eat the mascott at the end.

Notes

Pretty funny. Not everything needs to be insightful or solve a world issue.