Film FMCG 1997
St. George
Directed by Colin Gregg
Insight
Sometimes when you get negative feedback, you just want to hit that person in the face.
Idea
Challenge a negative reviewer to a fight in the ring.
Execution
A film that follows the spokesperson for Tango as he rants about a single piece of negative feedback that escalates into him challengning that reviewer to a boxing match.
Notes
Madness. Utter madness.