ProtecTasbih

Insight

Due to poor hygene, infection and disease spreads easily during the major pilgrimages in Mecca.

Idea

Prayer beeds that sanitize hands.

Execution

A run of prayer beeds that are alcohol free and in-line with traditional customs that santize as they are used, limited the spread of disease.

Notes

There was an idea a few years ago with chalk and children in India. Love this style of thinking, taking something that is already used and adding an unexpected new value to it.