Film
Beer
2006
Most Interesting Man In The World
Directed by Steve Miller
Insight
Men in their 20s are desperate to seem more interesting than they are.
Idea
The most interesting man in the world, a hilariously over-the-top representation of what men aspire to be.
Execution
A series of films that show the most interesting man in the world in his crazy, mythical endeavours.
Notes
These are so fun and iconic. Love how simple this platform is, you could make a million of these ads and every one would be funny.