Film
Gambling
2008
Flightless Birds
Directed by Jerry Brown
Insight
Enough money can make the impossible possible.
Idea
Give flightless birds the chance to fly as a metaphor for winning the lottery.
Execution
A film where birds strapped to paragliders soar through the sky.
Notes
This is weird. It’s like they came up with the line "Every bird deserves the chance to fly" and then just went with that. Love it though, very memorable.