Diesel SFW XXX

Diesel · The Viral Factory, London

Directed by Keith Schofield

Insight

We censor taboo content, yet secretly love it.

Idea

Sneakily make NSFW content SFW by illustrating over the parts of pornography that need to be censored.

Execution

A film with cheekily illustrated censorship over pornography for Diesel’s Dirty 30th birthday.

Notes

I mean, yeah. Hilarious idea, very rewatchable. This is a once in a lifetime brief, if that. Would love to be a fly on the wall in the edit suite. They jumped on an internet moment and executed it very well.