Dead Mouse Theatre

Insight

The unfortunate part of being super effective at killing mice is that you don't know what to do with all the dead mice.

Idea

Make dead mice useful by turning them into puppets for a theatre show as a dark way to prove how effective Tomcat poison is.

Execution

A series of films that show taxidermied mice being used as set pieces for weird and hilarious mini theatre shows.

Notes

This could be the darkest ad I've ever seen and I love it. So creative and weird and hilarious.